Since 1945, the name Rosella has been synonymous with quality in the produce industry. Founded by Michael Rosella in a small building on Western Avenue beneath the Pike Place Market the company has grown to become one of this region's largest privately owned wholesale distributors. Experienced buyers research local and world markets daily, purchasing the finest quality fruits and vegetables available. The cycle of receiving, inspecting, storing and shipping fresh produce is performed by knowledgeable and dedicated personnel, 24-hours a day, seven days a week. All produce is carefully maintained in our large, modern fully refrigerated facility. Our customer-oriented staff uses computerized invoices as well as on-line services to insure fast, effective and accurate handling of orders. Rosella's fleet of efficient, professionally maintained trucks provides on-time delivery to the area's finer retail grocers, leading hotels, and major restaurants. At Rosella's our commitment is to offer the best quality produce at competitive prices with dependable service. That's the way it's always been and will continue to be for generations to come.